How to Get Cheap SEO Traffic for Your Internet Business
If you run a small internet business and are struggling to attract cheap traffic, I've got a bit of a plan for you. One of the best ways to fix your problem is to get one or two pages ranked in the top 3 spots of Google. This is actually easier than you think if you find the right keywords you want to rank for in seach engine results. So here is a step-by-step guide to finding a good keyword and getting ranked for it quickly.
Overview
In this guide I'll show you how to:
- find a good keyword to rank for;
- create a keyword targeted landing page; and
- get a range of inbound links to the keyword targeted page.
Step 1: Researching Non-competitive Keywords
While it woul be great to rank in the top 3 positions of a search results page for keywords that have 10,000 of searches per month, it is unrealistic that this will happen without working at it for 12 months. Instead, I'm going to suggest that you optimise for lots of "longtail keywords" (keyword phrases with 3 or more words) with less traffic. You will have much more success this way. Then when you add up the traffic from lots of longtail keywords, you will still have a lot of traffic.
Let's use a pet store business as an example. Instead of trying to rank for "pet store" which has 63,000,000 results and is very competitive, it is better to add a few words the increase relevancy and decrease compeition. One of the simple ways to do this is to use a product name along with location information. For example the product could be "dog food" and the location could be "New York". Hence the longtail keyword becomes "dog food new york". Using Google's Keyword Tool, we can check the search volume for this new keyword. There are 590 searches for this phrase each month in the USA.
Step 2: Create a Keyword Targetted Landing Page
Many people think that all their traffic should go to the homepage of their website. However if you want to target lots of keywords, then the homepage is going to become too densly packed with keywords which will look strange to human users. It is much better to create single purpose landing pages. We have an example here for Melbourne Web Design. A keyword optimised landing page should have a strong call to action, such as "sign up" or "enquire". It also needs around about 300 words of unique high quality content. In the pet store example, this should be a dedicated product page. When it comes to building the page itself, we recommend getting a professional designer to design a "landing page". You will need to spend a bit of time planning the purpose of this page with the designer. A simple landign page design will cost between $300 - $600.
Step 3: Generate Inbound Links
Why do you need inbound links? This is still the #1 factor that determines the position of a search result. If you have a page that contains a keyword phrase like "dog food new york" and a bunch of links that point to this page using "dog food new york" as the anchor text, you will very quickly get a high position in a search result.
This is often the hardest part which is why I suggest outsourcing this step. While you could spend days on end submitting your new landing page URL to hundreds of directories, then is an excellent company that can do this for you cery cheaply.
First I recommend submitting the URL to some directories and waiting 2 - 3 weeks. If you do not see your page rank, then I suggest buying a keyword promoter package. This package will bring in a whole range of link types which Google and other search engines will look at very favourably.
To outsource the link building step head over to WL Marketing.
Good luck with you new rankings. Feel free to leave a comment and let us know how you go!
Name: Daniel
Email:
Web Site: http://au.linkedin.com/in/danielduckworth
Bio: Daniel is a co-founder of Design Quotes and specialises in internet business marketing. Daniel consults on search engine optimsation, internet marketing, web design and graphic design.
